Valoreo redefined the way eCommerce brands can expand and grow their profits in Latin America, and they teamed up with us to reflect that growth on a new website.
Our challenge was to explain the business model and attract qualified leads through a clear and impactful user experience.
Mexico City, Mexico
We started working by identifying the users pain points and highlighting positive aspects that the company could offer through the discovery process, to then structure all the information in the first wireframes of the platform.
This would be the foundation of the entire project, so it was critical to have a full understanding of all the site's needs and priorities.
Our goal was to create a website that would generate trust and bring the user closer to establishing contact through the onboarding experience, so a clean and easy-to-understand site was crucial for the project.
An impressive user experience, a palette of warm and representative colors and a tone and voice close to the users were the key aspects of the final result.
We introduce playful dynamics to create a human tone and language. We speak directly to users in a clear, concise and direct way, explaining what, why and how Valoreo can help other eCommerce companies to scale their business.