Ponty
Organize your time and make it count
About
An organizer platform for a clean and optimize calendar.
Ponty is a platform where you can sell your hours as an independent professional. You show your schedule with your available hours and their work value, and people makes an appointment. A simple point of sale. Nothing more, nothing less.
We faced the challenge of creating a product that had to be simple, clean and with a clear objective. We understood from the beginning that although our idea seemed simple, its implementation would take hard teamwork.
Client
Ponty
Buenos Aires, Argentina
Industries
worktech
Practices
- BrandingUX/UIDevelopmentDesign ThinkingDesign StrategyMotion DesignArt DirectionBrand GuidelinesBrand StrategyCopywritingCX, UX & Interaction DesignDesign SystemsUser Research & TestingUI DesignVisual IdentityFrontend Web DevelopmentBackend Development & API Integration CMS ImplementationConsumer & Enterprise Software
process
understading the challenge
We started the project by defining objectives and collecting data that would help us better understand the idea we wanted to create.
Understanding who our potential users would be was crucial to defining the pain points that we had to tackle from the beginning.
branding
a simple but catching identity
We aimed for a clean but eye-catching design, understanding that the focus was on generating a simple and visually pleasing user experience.
We document our visual guidelines under a comprehensive design system to maintain a general order and speed up processes in future platform maintenance.
logo composition
colours
typography
social media
ui design
modern & clean; intuitive & useful
If the idea of the platform is to simplify people's agenda, the interface should respond in the same way.
We opted for a bold yet pleasing color palette so that it can be easily recognizable to people but doesn't distract them from effectively organizing their time. We also reinforce concepts and ideas with illustrations that help generate a user-friendly and close design.
consistent icon set
illustrations
design system
user interface
let’s work together
contact us